Goodman / Daikin
Goodman is a leading home appliance provider manufacturing air conditioning, heating, and commercial heating and cooling products. Their mission is to provide innovative, reliable, and cost-effective products and services that make customers feel comfortable and secure in their homes and businesses. Goodman works to stay ahead of the curve in terms of energy efficiency, innovation, and design, creating high-quality products at competitive prices. Their product lineup includes a wide range of air conditioning systems, furnaces, heat pumps, and commercial systems for industries ranging from hospitality to healthcare. Goodman products are designed to deliver over 90% energy efficiency, ensuring that customers save money in the long run. The brand's target audience consists of homeowners, commercial builders, and HVAC professionals. Their unique selling points include their commitment to energy efficiency, high quality products, and competitive pricing.